When Hall & Oates play a concert in town, I’m there. No questions asked.
The transformation from college kids playing soul music in Philadelphia to one of America’s biggest pop duos is a lot like growing a small business.
You put in countless hours and effort in hope to one day become a profitable enterprise that pays it forward and provides opportunities for others.
There’s not enough room on my server for a rant about how much I enjoy Daryl Hall & John Oates, but if you’re building a small business, you’re probably looking for the same type of love from your clients and customers.
You want them to adore you because what you offer is so simply incredible.
Here are 10 small business writing tips from Hall & Oates songs to help you clearly communicate your unique selling proposition and turn your small business into a fan-crazed phenomenon. [Read more...]